Blog & Insights

Thoughts on design, user experience, and building digital products. I write about my experiences, learnings, and insights from working on various projects.

Spotify's Sleep Timer Changed My Nights (And What It Teaches About UX)
Product Strategy
4 min read

Spotify's Sleep Timer Changed My Nights (And What It Teaches About UX)

How a simple feature transformed my bedtime routine and what it reveals about thoughtful product design.

Product StrategyProduct Design
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Why Half of Europe Just Cancelled Their Plans (And What It Means for User Behaviour)
Product Strategy
5 min read

Why Half of Europe Just Cancelled Their Plans (And What It Means for User Behaviour)

Exploring how major disruptions reveal patterns in user behavior and decision-making that designers can learn from.

Product StrategyBehavior
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The UX of Prompt Design: Lessons from Conversational AI
Prompt Design
8 min read

The UX of Prompt Design: Lessons from Conversational AI

Learn why clarity and context are crucial, and how iterating on your prompts is the secret to getting the best results from AI.

Prompt DesignUX Design
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What Street Food Vendors Know About User Onboarding (Seriously!)
UX Research
6 min read

What Street Food Vendors Know About User Onboarding (Seriously!)

The surprising UX lessons from Momo and Golgappa vendors.

UXOnboarding
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How to Steal UI Components Like a Pro and Build Amazing Prototypes
UI/UX Design
7 min read

How to Steal UI Components Like a Pro and Build Amazing Prototypes

I used to spend way too much time trying to make prototypes that actually looked like real products. Learn how AI can help you create better prototypes faster.

UI DesignPrototyping
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How a $240 Mistake Taught Me the Secret to Customer Loyalty
UX Research
6 min read

How a $240 Mistake Taught Me the Secret to Customer Loyalty

Last month, I made a mistake that changed how I think about customer loyalty forever.

UXProduct
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